Cello
What is Cello ?
Cello is the easiest way to add a referral program for users and affiliates to any SaaS product in hours. Turn users into your most valuable growth channel. Start for free Book a demo 4.9 on G2 4.8 on Capterra Play with sound Trusted by high-growth companies and millions of users Make sharing your product frictionless & rewarding Accelerate viral growth by providing a delightful sharing experience embedded inside your product. Get the ball rolling and your users will do the rest. Get started – it’s free The power of user-led growth ~ 0 h dev time needed 0 m payback period from day one 0 % avg. free-to-paid conversion rate 0 % avg. annual user-to-customer conversion rate How it works Setting up a referral program used to be messy—not anymore How it works Integration Sharing Rewards Management Integrates Seamless Integration in a snap Make sharing available inside your product fast and hassle-free. We do all the heavy lifting with billing, payouts, and administration. Simple frictionless sharing Multiple sharing options and auto-generated landing pages make it easy for your users to share in any channel. Flexible, automated rewards Integrates directly with Stripe and other payment providers—fully automated attribution & success-based payouts. Management and performance tools A powerful platform to track performance in real-time. It makes proving program ROI a breeze. Integrates with your existing tools A secure, enterprise-ready platform that integrates with your CRM and RevOps tools.
Cello's Core Features
Seamless Integration
Simple frictionless sharing
Flexible, automated rewards
Management and performance tools
Integrates with your existing tools
Cello's Use Cases
User Referrals
Affiliate Referrals
Customers
Cello's Pricing
Free
Paid
FAQ from Cello
How does your pricing work?
- We’ve designed the pricing to be entirely success-based. You only pay us when your program is generating revenue. Our free tier gives you a low-friction way to launch and validate whether user referrals work for your business.
Can you talk more about user rewards?
- Rewards are designed to be customisable for your individual business needs. We recommend recurring rewards calculated as a % of MRR generated from users they’ve referred. Rewards can be capped by setting a maximum reward limit per referral. Users receive payouts directly to their PayPal or Venmo accounts. Reward options such as gift cards, donations, and product rewards (e.g., discounts) are coming soon.
What languages and geos are supported?
- We support rewarding users in Austria, Belgium, Brazil, Canada, Czechia, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, India, Netherlands, Norway, Poland, Philippines, Portugal, Romania, Spain, Sweden, Switzerland, United Kingdom, United States. Cello’s referral experience supports localization for users. We provide English, German, Norwegian, Spanish, French, and Dutch by default, and Cello will help you add additional languages on request.
How do you deal with compliance, legal, and security?
- Your privacy and that of your users is our top priority. We offer DPAs with all our plans and are GDPR-compliant with servers based in the EU. We collaborate with data protection as a service provider to comply with international regulations for data protection.